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December 03, 2012

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Laura Sell, Publicity & Advertising Manager, Duke University Press

Interesting post. Since we haven't actually started chunking our books (really hate that word!) our discussions of searchability tend to focus on the titles of books, i.e., if it's about Cuba, let's get Cuba in the main title. Does that come up at your press, too, and what would your skeptical colleague have to say about it?

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